Participation
Put a ball in more hands — school and community programmes in every emirate, and a mini-basketball pathway that keeps children in the game.
Strategy
A clear plan for the decade: more players, better competition, stronger national teams.
The Association’s strategy rests on four pillars — participation, competition, performance and governance. Each carries measurable targets reviewed by the Board every season.
Competition
A calendar that is complete, predictable and well officiated, from mini-basketball to the men’s and women’s general leagues.
Performance
National teams that qualify and compete — long-term squad building, year-round preparation and international exposure at every age group.
Governance
Transparent regulation, published decisions and clubs that know the rules before the season starts.